What is "U Rock for Kids?"
"U Rock" is an inspiration for promoting self-esteem, self-confidence, friendship, and respect in youth. We want to grab the attention of youth to start a movement of caring for themselves and for others. A shared sentiment among people that shouts, "U Rock."
The idea behind these cards is that ALL kids (and everyone from 1 - 99) can use a little encouragement from time to time. Sometimes it's just a pat on the back, or some supportive words, or a mental "high five," or even a big bear hug. Each one of us can use some kind of acknowledgement of feeling good about who we are and keeping a positive attitude---a reminder that we really can "be our best selves." Because kids are especially sensitive to peers and can often feel discouraged, bullied, or under-confident, "U Rock" can boost self-esteem in a fun, humorous way that kids can relate to, with heartfelt slogans and attention grabbing pictures and photos that make it easy for kids to get the intended messages. And you'll find that "U Rock for Kids"" cards use written messages that promote literacy in a fun, positive way. What better way to encourage reading and promote encouragement?
At some point every child has felt the effects of name calling, put downs, bullying, or isolation from peer groups. The idea for "U Rock" came about as a way to help kids feel encouraged, accepted, and reassured that they do, indeed, ROCK in their daily interactions at school or at home.
​​​​​​​We are sad to see so many children bullying and being bullied. What can we do to prevent one child from having to face these circumstances? We can start with a "U Rock" to everyone we meet!